![]() It even prints a step-by-step roadmap for fixing your site Google will surface a whole bunch of key metrics in an easy-to-understand interface. Then select “Lighthouse” and “Generate report.” Right click on the page and click “inspect.” This will open DevTools. ![]() Simply open a webpage in a Chrome browser. The easiest way to access Google LightHouse is in Chrome DevTools Tools. “Straight from the horse’s mouth” as they say.ġ) in Chrome DevTools, for pages requiring authorizationĢ) automated, from the command line, via shell scriptsĤ) from a web UI without installing anything Combined, all those things cover a lot of what the Google Algorithm cares about. Google LightHouse Audit is a Google-created tool for auditing your site for performance, accessibility, SEO, and best practices. This free, open-source software is available to everyone. If you’ve never used it before, stop what you’re doing and try it now. Google LightHouse Audit: best free auditįeatures: Good news: Google LightHouse Audit is free. There are a few must have tools and a couple of them are free!ġ. Some SEO agencies offer SEO audits, but you can do them yourself. If you’re seeing a drop in rankings, I recommend running a bunch of audits right now (stay calm)! ![]() Doing periodic audits on websites draws a direct line to organic traffic, securing rankings, and increasing revenue.īecause no website exists in a vacuum-updates and content additions typically happen on a regular basis-many professionals recommend auditing at least once per year. So when I audit a customer’s site (or mine), I tend to take a pretty fine-toothed comb to all of these. Ranking and search engine traffic statistics.What is an SEO Audit? How often should they be done?Īn SEO audit is actually a few different audits. Google Page Speed Tool: best for speed insights Sitechecker: best for actionable checklists Screaming Frog: best for technical audits What is an SEO Audit? How often should they be done?.
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